Sunday, February 1, 2009

Franchise Ownership in a Bad Economy

Do you already own a franchise and your seeing your sales go down? This is common whether you are selling goods or services. Consumers are cutting back on purchases, eating out, and taking a hard look at everything in the budget.

There are a few things you can do to help yourself in this economy. First, it has been proven that you have to keep marketing. This will at least replace customers you loose and keep you even.

Just like consumers, don't buy anything you don't absolutely need. If you can rent equipment, instead of purchasing, do it. Anything you can do to conserve your money to hold on another year, do it. Also if you have any extra equipment, sell it. You can use the extra cash if it is paid for or help the budget if it isn't.

Keep up the quality of whatever you do or sell so when things are better, the business will come back. I have been in several resturants lately that were so short handed the service was terrible. I have been told I would have to wait for weeks to get an estimate on services since staff had been cut. I will move on to another company and never look back at these businesses.

Fran rep

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